Slow Down.

It’s easy to notice that people and companies that have chosen to slow down and pay attention to the details produce better products or results. Look at Philippe Patek , Apple , Rols-Royce – the beauty is in the details. I have no idea what it is but all I can say is slowing down brings out the beauty of everything.

From the beginning of my business career I was on the fast-lane! Everything was about making money. I was very busy stringing things together many deals and projects from software development, running trucks, working as an I.T Manager, building website on the side and running a service to fix scratched CD’s, the list was endless. I couldn’t stomach the idea of missing out on an opportunity. I HAD TO DO EVERYTHING!

The fateful day came in 2007 when I crashed into a stray cow in the middle of the night. The insurance company refused to pay for the car. My best friend, my dad, died two months thereafter when he collided with a truck. Then my grandmother also passed on a month or so later. EVERYTHING CHANGED. Suddenly the flair in business disappeared. Deals fell apart. I felt as though someone was colluding against me.

After trying to escape that depressing realm for years, I have discovered that actually the answer lies in slowing down. When I slowed down I realised that things were not as bad as they seemed. For example, instead of continuing with the cat-and-mouse game with debt collectors, I simply told them I couldn’t pay them any more and made peace with the idea of their processes unfolding – that decision brought a lot of relief! I got rid of many things which were attributes to “fitting in” or “remaining cool among friends.” I tell you peer pressure runs deep!

With all those pressures set aside I have regained control of my time. The time to work on something until I get the “wow-effect” from a client is back and the WoW’s are streaming in!

The time to rebuild my business is back. This time I’m doing it slowly, paying attention to the details.

  • Thabomoya

    I think taking things slow is quite an art to master. However without a clear plan, it could result, to others, in some element of procrastination attached to it. Then you end dissuaded from what was a beautiful idea because of other competing ideas. Self-discipline is very key here. Thank you for an awesome article.

    • vusis

      Thanks my brother.  Discipline is definitely important.  I think Loving what you do is where discipline comes from.  The catch though is that loving what you do is sometimes not what people (one surrounds himself with) want to buy, which creates another challenge because at the end of the day we have needs to be taken care of. Perhaps that is what challenges discipline at times.